Sites with sales

SM Lab’s web development division offers a full range of services for the development of websites with sales and full-fledged online stores.

For each completed project, we will provide ongoing support and maintenance to ensure that the content and functionality of the site always meet the needs of your business.

Sportmaster online store

Everything for sports, outdoor activities, and travel on one site. Sportmaster’s online store is not only a storefront with tons of products but an entire ecosystem with style tips, articles, instructional videos, hobby guides, videos for self-guided learning, and listings of real-life hobby groups!

It is a cross-platform trading platform accessible from any mobile device or computer. It contains not only goods from our brands but also those of our partners. A modern interface, loyalty programs, a personalized approach for each client, wide geographical coverage, and OMNI-channel trade principles help provide competitive levels of sales.

Entering the international market

Our product expands e-commerce sales channels by bringing products to the international marketplace.

Kazakhstan Belarus Kyrgyzstan Armenia Uzbekistan
Technology stack
JavaScript Vue.js Node.js Kotlin Java Kubernetes Elastic Redis Git Allure Selenium Selenide restAssured TestNG
O’STIN online store

The O’STIN online store is the virtual trading platform of an international brand, a key player in the fashion market. Convenient online shopping 24/7 allows the customer to order from anywhere: at home, on the couch with a cup of coffee, on the road, or at work.

Accessibility is one of the main principles of our website. Resistance to high loads is one of the key advantages of this product.

Flexible scaling for all types of devices: laptops, tablets, and smartphones includes not only the optimal changes in proportions but also considers the peculiarities of the different interface control models.

Technology stack
JavaScript Vue.js Node.js Express.js Java Kubernetes Elastic Git Allure Selenium
Funday online store

The Funday online store is an online retailer with colorful and affordable clothing for the whole family.

When creating the site, the brand’s values were taken into account: lightness, brightness, positivity, the mood of regular customers, and attracting new ones by expanding the methods of receiving and paying for orders, increasing the geographical coverage of sales.

Accessibility is one of the main principles of our website. Flexible scaling for all types of devices: laptops, tablets, and smartphones includes not only the optimal changes in proportions but also considers the peculiarities of the different interface control models.

Technology stack
JavaScript Vue.js Node.js Express.js Java Kubernetes Elastic Git Allure Selenium
Mono-brand websites

Our product promotes e-commerce sales channels through the deployment of mono-branded websites.

These sites include online stores such as Demix, Urban Vibes, and Columbia, as well as the Nortland and Stern storefronts.

The sites are deployed on the platform of a common configurable backend (the so-called “Core”) but with a frontend customized as per business requirements.

Technology stack
JavaScript Vue.js Node.js Kotlin Java Kubernetes Spring Boot Elastic Redis Git Allure Selenium Selenide restAssured TestNG Kibana Zeplin
SM Kiosk

This is a device with a large, bright screen installed in the sales area of the store. The main purpose of the Kiosk is to act as a showcase for all the shelf goods, which the customer can choose and purchase even if they are not present on the sales floor. The Kiosk is also an effective tool for consultation on the sales floor when a salesperson needs to make a quick comparison between multiple products for a customer.

Technology stack
Swift Kotlin Java Figma REST API Plant UML MongoDB ELK Postman Speca Confluence Jira
Project steps
STAGE 1: Preparation
1

Requirements specification

Interviews, discussions

2

Technical requirements and assessment

Project infrastructure and architecture definition

3

UX development

User experience design

4

Wireframing

A wireframe is a diagram that displays all the app screens and the transitions between them

STAGE 2: Development
1

MVP development

MVP (minimum viable product) is a product with just enough features to collect feedback and quickly modify the code

2

UI development

User interface design

3

Finalization

A stable release ready for deployment.

4

Improvement and support

Tech support and consulting